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theNetStuff

We run businesses too.

Most web companies know websites. We know businesses.

We've spent years inside global companies in hospitality, manufacturing and services. We also run our own small businesses, including an online store and short-term rentals. So we know what a slow month feels like, what a broken contact form costs, and how much time the wrong software can eat.

So we start by listening. We learn what you want and what your business needs to do, then build the website, marketing and technology to make it happen.

How we think

  1. 1Results first.More calls, more bookings, less admin. The technology comes second.
  2. 2We see the whole business.Sales, marketing, operations, supply chain, IT. We understand how each part works and how they affect each other, so what we build fits how your business actually runs.
  3. 3Big-company experience, small-business budget.We bring what we learned at global brands to businesses that don't have a marketing department or an IT team.
  4. 4Plain answers.No jargon, no upselling. If something isn't worth your money, we'll tell you.

Who we work with

Small and mid-size businesses, startups and nonprofits. Builders and contractors, home services, insurance and finance, law firms, real estate, healthcare, online stores, travel and hospitality. We're based in Grafton, Wisconsin, just north of Milwaukee, and work with businesses across the US and beyond. All of our work is done by our own team in the USA.

What we do

  • Websites: new sites, redesigns, online stores, hosting and website management.
  • Get found online: SEO, AI search, Google Business Profile, ads, email and social.
  • Consulting: AI, automation, technology planning and software selection.

Since 2011

theNetStuff started in 2011 with a simple goal: give small businesses the kind of digital marketing that big companies take for granted. Today, many of our clients have been with us for years, and we still answer our own phone.

theNetStuff Gives Back. Every year we build two websites for nonprofits, free.

Learn about Gives Back

The people behind theNetStuff

Manisha Wanigatunga

Manisha Wanigatunga

Founder & CEO

LinkedIn

Manisha founded theNetStuff in 2011 with the goal of helping small businesses make the most of their online presence and digital marketing.

Born in Colombo, Sri Lanka, Manisha has lived and worked in several cities around the world before making Grafton, Wisconsin home with her husband, son, and golden retrievers. Her interest in art and design began at a very early age. She went on to earn a BSc (Hons) in Information Technology, along with certifications in web design and digital marketing including Google Ads. She has completed additional studies in Business Administration and Marketing Strategy.

Over a career spanning more than 20 years, Manisha has worked with international brands including InterContinental Hotels Group, Hyatt Hotels & Resorts, Hilton Hotels, Peninsula Hotels, Raffles Hotels & Resorts, Warwick Hotels, Millennium Hotels & Resorts, and other hospitality brands around the world. She has managed digital marketing campaigns that have received multiple international awards.

Today, much of Manisha's work through theNetStuff is focused closer to home. For more than a decade, she has worked directly with small businesses, nonprofits, entrepreneurs, and locally owned companies throughout Wisconsin, helping them strengthen their brands and grow their businesses online. Her work includes website design and development, search engine optimization (SEO), and digital advertising. Rather than taking a one-size-fits-all approach, Manisha works closely with each client to understand their business, their customers, and what they actually need to accomplish online.

Working with local small businesses has become one of the most rewarding parts of her career. Manisha enjoys bringing the experience gained from working with major international brands to smaller organizations where thoughtful design and smart digital marketing can make a meaningful and visible difference.

Lashan Wanigatunga

Lashan Wanigatunga

Co-Founder & CTO

LinkedIn

Lashan co-founded theNetStuff with Manisha in 2011. He leads the technology side of the business, helping small business owners pick the right tools, connect their systems, and use automation and AI in ways that actually save them time.

His approach is simple. Before talking about any new website, software, or AI tool, he asks one question: what are we trying to achieve? Then he works backwards from there. In his experience, the best tool is the one people will actually use.

Lashan has spent over 20 years in technology, starting as a software engineer in Colombo, Sri Lanka and going on to lead technology projects for global companies like British American Tobacco and Clarios. Along the way he has lived and worked in several countries and led projects across five continents. He holds a BSc (Hons) in IT and an MBA, along with project management and business relationship management certifications.

He also knows what it's like to be on the other side of the table. In 2016 he started Two Guys with Balls, an online golf ball business, and built it from scratch. He has handled everything from the website and marketing to inventory and finances, so he understands the daily reality of running a small business. He also leads AutoFill.host, theNetStuff's service for short-term rental hosts, and is an active investor in real estate.

Lashan serves on the advisory board of Next 18 and is active in the local chambers of commerce. Outside of work, he enjoys traveling, golf, and time at home with Manisha, their son, and their golden retriever.

Part of the local business community

We're proud members of our local chambers of commerce and business networking groups. It's how we stay connected to the businesses around us, and many of our clients are our neighbors.

  • Grafton Area Chamber of Commerce memberGrafton Area Chamber of Commerce
  • Mequon-Thiensville Chamber of Commerce memberMequon-Thiensville Chamber of Commerce
  • BNI Business Alliance Roundtable memberBNI Business Alliance Roundtable

Let's talk about what your business needs.

Start with a free call. We'll tell you honestly what we'd do, and what you can skip.

Get a free quoteOr call (262) 478-0575